Within the context of Centegra Plus's Customers & Loyalty section, the term 'customer' takes on a broader meaning. Here, it refers to a unique account associated with an individual or a group, expanding beyond the traditional understanding of someone making a purchase.
Customer accounts play a versatile role, serving various purposes such as:
- Managing customer credit accounts.
- Facilitating gift card transactions.
- Accumulating loyalty points.
- Handling customer order transactions.
Depending on specific needs, a customer account can range from containing basic identification information (e.g., gift card number and balance) to comprehensive details about the customer, including addresses and account information, particularly for functions like customer orders. Our system adapts to your requirements, allowing flexibility in managing customer data efficiently and tailored to your business needs.
For information on Customers, see: